99 Store privacy policy
PRIVACY POLICY
Last Updated: 27 July 2026
This Privacy Policy describes how Mine Enterprises Ltd (“Company”, “we”, “us”, or “our”) collects, uses, processes, stores, protects, and shares information when you download, install, access, or use the 99 Store Online Shopping App (“App”, “Application”, or “Service”).
99 Store Online Shopping App is an e-commerce application that enables users to browse products, view product information, purchase products, manage orders, and access other shopping-related services made available through the App.
Mine Enterprises Ltd values the privacy of its users and is committed to handling personal information responsibly and transparently.
1. INFORMATION WE COLLECT
The information we collect depends on how you use the App, the features you access, your device settings, and the permissions you provide.
We may collect information that you provide directly to us as well as certain information that is automatically collected through the App and third-party services integrated into the App.
1.1 PERSONAL INFORMATION
When you register, place an order, contact us, or otherwise use our services, we may collect information such as:
- Full name
- Email address
- Mobile or telephone number
- Account information
- Shipping address
- Billing address
- Postal code/PIN code
- City
- State
- Country
- Order-related information
- Customer support communications
- Information voluntarily submitted by you
We use this information primarily to provide our shopping services, fulfil orders, communicate with users, and provide customer support.
1.2 ACCOUNT INFORMATION
If the App allows users to create an account, we may collect information necessary to create, authenticate, maintain, and manage the account.
This may include:
- Name
- Email address
- Mobile number
- User ID or internal account identifier
- Login credentials or authentication information
- Saved addresses
- Account preferences
- Order history
Authentication credentials may be stored or processed using appropriate security measures.
1.3 ORDER AND PURCHASE INFORMATION
When you place or attempt to place an order through the App, we may collect and process information including:
- Products ordered
- Product quantities
- Product prices
- Order value
- Order date
- Order number
- Shipping address
- Billing information
- Payment status
- Delivery status
- Cancellation information
- Return information
- Refund information
- Customer communications relating to the order
This information is necessary to process, fulfil, track, support, cancel, return, or refund orders as applicable.
2. PAYMENT INFORMATION
Payments may be processed through third-party payment gateways, banks, UPI services, or other payment service providers.
Depending on the payment method selected, the payment provider may collect information such as payment method, transaction identifiers, UPI-related information, card or bank information, or other information required to process the transaction.
Payment information handled by third-party payment providers is subject to their respective privacy policies, security practices, and terms.
We may receive limited transaction-related information such as:
- Transaction ID
- Payment status
- Payment method
- Order amount
- Refund status
This information may be used for order processing, accounting, refunds, fraud prevention, and customer support.
3. DELIVERY AND SHIPPING INFORMATION
To deliver products purchased through the App, we may use shipping, courier, logistics, fulfilment, or delivery service providers.
Information necessary for delivery may be shared with such providers, including:
- Customer name
- Delivery address
- PIN/postal code
- Mobile number
- Order information
- Delivery instructions, where provided
This information is shared only as reasonably necessary to fulfil and manage your order and delivery.
4. INFORMATION COLLECTED AUTOMATICALLY
When you access or use the App, certain technical and usage information may be collected automatically by us or by services integrated into the App.
Depending on the services enabled, this information may include:
- Device type
- Device model
- Operating system
- Operating system version
- App version
- Language
- Device settings
- IP address
- App interactions
- Session information
- App performance information
- Crash information
- Diagnostic information
- Advertising identifiers, where permitted
- Firebase Installation IDs
- Other app or device identifiers used by integrated services
The exact information collected may vary depending on your device, Android version, privacy settings, consent choices, and the third-party services used by the App.
5. HOW WE USE INFORMATION
We may use information collected through the App for purposes including:
- Providing and operating the App
- Creating and maintaining user accounts
- Processing orders
- Fulfilling purchases
- Delivering products
- Providing order tracking
- Processing payments
- Processing cancellations
- Managing returns and refunds
- Communicating order updates
- Providing customer support
- Responding to user enquiries
- Maintaining App functionality
- Understanding App usage
- Measuring App performance
- Improving products and services
- Identifying bugs and technical problems
- Diagnosing and fixing crashes
- Preventing fraud and abuse
- Maintaining security
- Displaying advertisements
- Measuring advertising performance
- Conducting analytics
- Complying with legal obligations
- Resolving disputes
- Enforcing our policies and terms
We aim to use personal information only for legitimate and disclosed purposes.
6. GOOGLE ADMOB AND ADVERTISING
99 Store Online Shopping App uses Google AdMob, an advertising service provided by Google.
AdMob enables advertisements to be displayed within the App.
Depending on applicable law, your device configuration, consent choices, and Google's services, Google AdMob and its advertising partners may process certain information related to your device and your interaction with advertisements.
This may include information such as:
- Advertising identifiers
- IP address
- Device information
- App information
- Advertising interactions
- Ad impressions
- Click information
- Diagnostic information
- General or approximate information derived from technical signals where applicable
Such information may be used for purposes including delivering advertisements, preventing advertising fraud, measuring ad performance, frequency capping, analytics, and personalising advertising where permitted.
Advertising personalisation may depend on the user's region, consent choices, Google account settings, device settings, and applicable laws.
Google processes information according to its own privacy policies and terms.
7. GOOGLE FIREBASE
99 Store Online Shopping App uses services provided through Google Firebase.
Firebase services may help us operate, analyse, monitor, secure, and improve the App.
Depending on which Firebase features are enabled, Firebase may process technical and App-related information.
Firebase is provided by Google, and information processed through Firebase is also subject to Google's applicable privacy and security practices.
8. FIREBASE ANALYTICS
We may use Google Analytics for Firebase (Firebase Analytics) to better understand how users interact with 99 Store Online Shopping App.
Analytics information may include events relating to:
- App installation or first use
- App launches
- App sessions
- User engagement
- Screens or features viewed
- App interactions
- Device and operating system information
- App version
- General usage and performance information
- Other analytics events configured within the App
We use analytics information to understand App usage, identify areas for improvement, measure engagement, improve features, and optimise the overall user experience.
9. FIREBASE CRASHLYTICS
99 Store Online Shopping App uses Firebase Crashlytics to monitor application stability and diagnose crashes and technical errors.
Crashlytics may process technical information such as:
- Crash logs
- Crash stack traces
- Firebase Installation IDs
- Crashlytics Installation UUIDs
- Device model
- Operating system information
- App version
- Technical and diagnostic information
This information helps us identify technical problems, diagnose errors, reduce crashes, and improve App stability and performance.
10. ADVERTISING IDENTIFIERS
Third-party advertising and analytics services integrated into the App may access advertising or application identifiers where permitted by the Android platform and applicable policies.
Such identifiers may be used for purposes including:
- Advertising
- Advertising measurement
- Analytics
- Fraud prevention
- Frequency capping
- App performance measurement
Users may have controls relating to advertising and privacy through their Android device or Google account settings.
11. THIRD-PARTY SERVICE PROVIDERS
We may use third-party companies and service providers to help operate 99 Store Online Shopping App and provide our services.
These may include providers involved in:
- Advertising
- Analytics
- Crash reporting
- Cloud infrastructure
- Hosting
- Payment processing
- Shipping and logistics
- Customer support
- Security
- Fraud prevention
- Technical infrastructure
These third parties may process information necessary to provide their respective services.
Their handling of information may also be governed by their own privacy policies and terms.
12. SHARING OF PERSONAL INFORMATION
Mine Enterprises Ltd does not sell users' personal information as part of our ordinary business operations.
We may share information when reasonably necessary with:
- Shipping and courier providers
- Payment service providers
- Technology providers
- Hosting providers
- Analytics providers
- Advertising providers
- Google services such as AdMob and Firebase
- Customer support providers
- Security and fraud-prevention providers
- Professional advisers
- Government or regulatory authorities where required by law
- Law-enforcement agencies where legally required
We aim to limit information sharing to what is reasonably necessary for the relevant purpose.
13. LEGAL DISCLOSURE
We may disclose information if we reasonably believe disclosure is necessary to:
- Comply with applicable law
- Comply with legal proceedings
- Respond to a lawful government request
- Respond to a court order
- Protect our legal rights
- Protect our users
- Investigate suspected fraud
- Prevent misuse of the App
- Address security threats
- Enforce our terms and policies
14. DATA SECURITY
Mine Enterprises Ltd takes reasonable technical, organisational, and administrative measures designed to protect information against:
- Unauthorised access
- Unauthorised disclosure
- Loss
- Misuse
- Alteration
- Destruction
Where appropriate, security measures may include secure communications, access controls, authentication measures, and other safeguards.
However, no electronic transmission, mobile application, database, or online storage system can be guaranteed to be completely secure.
Users are responsible for protecting their passwords, devices, OTPs, payment credentials, and other confidential account information.
15. DATA RETENTION
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy or as required or permitted by applicable law.
Different categories of information may have different retention periods.
Certain information may need to be retained to:
- Complete orders
- Maintain transaction records
- Provide customer support
- Handle returns or refunds
- Resolve disputes
- Prevent fraud
- Maintain security
- Meet accounting or taxation obligations
- Meet regulatory or legal obligations
When information is no longer reasonably required, we may delete or anonymise it in accordance with our applicable processes and legal obligations.
Third-party services may maintain their own retention periods.
16. ACCOUNT DELETION AND USER DATA DELETION
If 99 Store Online Shopping App allows users to create an account, users may request deletion of their account and associated personal information.
Users may initiate an account deletion request through the deletion functionality provided within the App or through the account/data deletion mechanism provided by Mine Enterprises Ltd.
When a valid account deletion request is completed, personal information associated with the account will be deleted or anonymised, except for information that we are legally permitted or required to retain.
Certain records may be retained where necessary for:
- Legal compliance
- Tax or accounting requirements
- Fraud prevention
- Security
- Chargebacks
- Dispute resolution
- Enforcement of legal rights
Information retained for these purposes will not be retained longer than reasonably necessary for the applicable purpose.
17. USER PRIVACY RIGHTS
Subject to applicable law, users may contact us to request actions relating to their personal information, including where applicable:
- Accessing their personal information
- Correcting inaccurate information
- Updating information
- Requesting deletion
- Withdrawing consent where processing relies on consent
- Raising a privacy complaint or grievance
We may request reasonable information to verify the identity of the person making the request before taking action.
18. APP PERMISSIONS
99 Store Online Shopping App may request Android permissions when necessary to provide particular functionality.
Permissions requested by the App may vary according to the App version and features available.
Users can manage many Android permissions through their device settings.
If a user refuses or disables a permission necessary for a feature, that feature may not function correctly.
We endeavour to request access only when reasonably necessary for App functionality.
19. NOTIFICATIONS
If notification functionality is enabled and the user grants the required permission, the App may send notifications relating to:
- Orders
- Delivery updates
- Account information
- Service announcements
- Offers or promotions, where permitted
- Other relevant App updates
Users may manage notification permissions through their device settings.
20. COOKIES, SDKs AND SIMILAR TECHNOLOGIES
The App, websites associated with the App, or third-party services integrated into the App may use SDKs, cookies, local storage, identifiers, pixels, or similar technologies.
These technologies may be used for:
- Essential functionality
- User authentication
- Analytics
- Advertising
- Performance measurement
- Security
- Fraud prevention
- Remembering preferences
Third-party SDK providers may process information in accordance with their respective privacy policies.
21. THIRD-PARTY LINKS
99 Store Online Shopping App may contain advertisements, links, or content that directs users to third-party websites, applications, products, or services.
Once a user leaves our App and accesses a third-party service, the privacy practices of that third party apply.
Mine Enterprises Ltd is not responsible for the privacy policies, security, availability, or content of independent third-party websites or services.
Users are encouraged to review the applicable privacy policies before providing personal information to third parties.
22. CHILDREN'S PRIVACY
99 Store Online Shopping App is a general online shopping application and is not specifically designed or directed toward children under the age of 13.
We do not knowingly seek to collect personal information from children under 13 in violation of applicable law.
If we become aware that personal information belonging to a child has been collected contrary to applicable requirements, we will take reasonable steps to remove the information.
A parent or legal guardian who believes that a child has provided personal information improperly may contact us using the information provided below.
23. INTERNATIONAL DATA PROCESSING
Some third-party technology providers used by 99 Store Online Shopping App may operate infrastructure or servers in multiple countries.
As a result, certain technical, analytics, advertising, or service-related information may be processed outside India in accordance with applicable law and the relevant service provider's privacy and security practices.
24. BUSINESS TRANSFERS
If Mine Enterprises Ltd is involved in a merger, acquisition, restructuring, sale of assets, or similar business transaction, information associated with the App may be transferred as part of that transaction where permitted by applicable law.
Where required, appropriate notice will be provided concerning material changes affecting the handling of personal information.
25. CHANGES TO THIS PRIVACY POLICY
Mine Enterprises Ltd may update this Privacy Policy from time to time.
Changes may be made due to:
- New App features
- Changes to our services
- Changes to third-party SDKs
- Changes to advertising or analytics services
- Changes in legal requirements
- Changes in our data-handling practices
When this Privacy Policy is updated, the Last Updated date at the top of this page will be revised.
Users are encouraged to review this Privacy Policy periodically.
26. CONSENT
Where consent is required under applicable law, we will seek the appropriate consent before processing information for the relevant purpose.
Users may have the ability to modify or withdraw certain consent choices through the App, device settings, advertising/privacy controls, or by contacting us, as applicable.
Withdrawal of consent does not affect processing that was lawfully carried out before consent was withdrawn.
27. CONTACT US
If you have questions, concerns, requests, or complaints regarding this Privacy Policy, the App, or the handling of your information, you may contact us at:
Mine Enterprises Ltd
Email: Laddyinn@gmail.com
28. GRIEVANCE OFFICER
In accordance with applicable Indian laws and rules, the name and contact details of our Grievance Officer are provided below:
Name: Advik Srivashtav
Address:
44, Mahatma Gandhi Rd, near Anil Kumble Circle,
Haridevpur, Shanthala Nagar, Ashok Nagar,
Bengaluru, Karnataka – 560001
India
Email: Laddyinn@gmail.com
Contact No: +91 9846832400
Users may contact the Grievance Officer regarding privacy concerns, complaints, or grievances concerning the use of 99 Store Online Shopping App or the handling of their personal information.
Mine Enterprises Ltd will make reasonable efforts to review and address legitimate grievances in accordance with applicable legal requirements.